Starbucks launches NFT driven rewards program on Polygon – Katoch Tubes

Starbucks geared  up for NFTs

About the News

Leading Coffee chain Starbucks has announced the beta launch of its rewards program for customers build around NFTs

Partnership with Polygon

The company has partnered with Polygon network to build its own NFT reward platform for its users. The beta testing for select users is ON.

Starbucks Odyssey

The platform is named Starbucks Odyssey. It will consist of marketplace for trading NFT and launching limited edition NFTs

The Response

Starbucks hasn't revealed any number of signups for the program but stated that beta testing alone has received unprecedented response.

How it works?

Users will earn reward points for buying food & drinks from the store and use the platform to redeem NFTs which can be traded in the marketplace.

Where are we heading?

Despite the bear market, NFT adoption is picking up pace. From Starbucks Odyssey to music NFTs 2023 can be the  year of NFT boom.

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