Immutable X is the first layer-2 blockchain on Ethereum that’s dedicated to NFTs & gaming. It proved to be the preferred scaling solution for Ethereum NFTs with features like instant trading, zero gas fees for peer-to-peer trading, NFT marketplace & higher tps.
Immutable-X also has its own Game Studio to assist project onboarding on its gaming environment and also help them embed the component of NFT and web3 solutions on their platforms. Let’s take a look at its strategic partnerships –
1. Immutable X partnership with GameStop:
Founded in 1984, GameStop is a video gaming & consumer electronic company that recently ventured into the NFT space with Immutable X. Prior to its partnership with Immutable X, GameStop developed and launched its own NFT marketplace on Ethereum by integrating Loopring, a layer-2 scaling solution for Ethereum chain with ZK Roll-Ups.
The marketplace allowed GameStop to attract web3 users to some extent by offering them digital artwork and collectibles. However, to establish a strong foothold in the web3 gaming space, it partnered with Immutable X.
After the partnership, GameStop is now able to host a number of web3 games on its platform, along with sales of NFT artwork, digital collectibles and in-game NFTs. GameStop has also launched $100 million Development Fund to encourage game developers to build on Immutable X and the NFT marketplace.
GameStop is one of the largest digital gaming communities with over 50 million users
2. Immutable X partnership with Tatsumeeko:
Tatsumeeko is a role-playing game developed by the team behind Discord chatbot Tatsu.GG. The game is already active on both Ethereum & Solana L1 chains. Tatsumeeko partnered with Immutable to enhance its gameplay by developing tech. around in-game asset ownership.
Immutable X has helped Tatsumeeko by facilitating virtual land sale called Aethereal Parcels. Making users shift from just a play-to-earn mode to an enhanced gaming experience with the ability to track & trade virtual assets within the game.
The gaming project has raised $7.5 million led by DeFiance Capital, Delphi Ventures and BITKRAFT Ventures. It will strengthen Immutable X’s presence in the web3 NFT gaming space.
3. Mantisco partnership with Immutable X:
Mantisco is South Korean game developer and publisher company. Immutable X and Mantisco together joined hands to build Web3 game called “Hunter’s Arena: Rebirth”. Mantisco aims to create a gaming ecosystem that allows users to enjoy the true ownership of in-game assets while enhancing the gaming experience alongside.
Both parties will extend their partnership by developing AAA- rated games built with Unreal Engine5. Enhanced Gaming experience, engagement and secure transactions will remain the superior motives of this deal.
4. Immutable X partnership with TikTok:
TikTok needs no introduction. It’s the fastest growing app in the entertainment segment. TikTok announced plans to release NFT collectibles based on the popular videos on its sharing services.
These NFTs are minted on Immutable X. This is where the power of the IMX chain comes into play. Immutable offers lower transaction fees and faster tps to the level of processing 9000 transactions per second plus all the NFTs traded on it are 100% carbon neutral.
Visit the official TikTok website to mint/purchase the top NFTs
5. Immutable X partnership with NFT.NYC:
NFT.NYC is the organizer of the leading NFT industry events. It’s focused on companies and individuals using NFTs to grow themselves beyond the regular scope of technology and helping bring it to the mainstream audience.
Immutable X is the title sponsor NFT.London & NFT.NYC. From the beginning of 2023, tickets for NFT.NYC will be minted on Immutable X along with NFT ‘Swag Bags’ which will be distributed to the NFT attendees.
This partnership will help Immutable connect with the core audience built around NFT
How these partnerships will help IMX Coin?
Immutable X token or IMX is the native ERC20 token of Immutable X. The token is used for governance, utility & staking. IMX is useful in paying for the gas fee and part of it is collected on primary asset sales.
These partnerships will give the much needed exposure to Immutable X chain and help it establish in the web3 gaming space. More users onboarding the platforms and using its services like NFT marketplace, NFT Minting and trading will help boost the demand for IMX token. If everything goes according to plan, we will see IMX making new highs in the next 5 years.
These are some of the Immutable X partnerships. I will keep on updating this post with time. In the next post, I will talk about BNB Chain Partnerships and Arbitrum partnerships. If you’re a fan of blockchain technology then do share this post on your social handles and educate everyone around you. Remember to subscribe to my YouTube channel for more informative content, released every week.
Paras is a blockchain writer & video creator at Katoch Tubes. In his free time, he loves watching space exploration documentaries & Hollywood movies.